For any would be network marketer who truly desires success you must put to memory and apply these Ten Principles to Guaranteed Success with his/ her home network marketing business or live with the anguish of failure.

First Factor: Your Network Marketing Company Must Present You With The Opportunity To Win. That means the compensation structure must be fair to all distributors. It must reward the over achievers. The company must have mass appeal. The company should have a bit of uniqueness so to stand out above the rest. It must be managed and owned by honest, experienced, competent, good decision makers. The product line must have a demand in the market place. It’s especially advantageous to the distributors growth when the products and biz opportunity is available on a global scale.

The Other Nine Factors Are All About “YOU”

Second Factor: The Distributor/ Representative Must Receive Competent, Effective And Repetitive Training. Specialized knowledge is required and is essential in order to lead a large down-line. All the hoopla presented at company’s national conferences is just a sugar coated high for the representative to feel good about being involved in the organization. It’s not meant for training perse, but only a time to reflect your position within the ranks of the organization. I’m of the opinion that this industry is not much different than any other. The substandard training that is given by the up-line has a direct impact on why so few network marketers succeed in this industry.

The negative impact it places upon the ninety seven percent is due to the direct results of misleading information from the up-line distributors. Not teaching correct sales strategies and persuasive closing techniques is one down play for many a network marketers failures. In hindsight I developed the specialized sales skills in order to advance my business. The distributor must be taught how to present the product to the consumer. He must on a continual basis be shown and/or explained how to approach the prospect with the business opportunity. You must learn to distinguish the difference between information and benefits.

Third Factor: Hit Your Target Market! As in any other field, vocation, trade, or profession a manager/ business owner or whoever is doing the hiring is seeking that specific person who is qualified to fill the particular position. PERIOD! It makes no sense to attempt in sponsoring your aunt, uncle, cousin, brother, sister, mom, dad, or any warm body you know who doesn’t possess the desire to be in a home- based business. This faulty teaching to make a list of your family and friends is just a waste of time.

It is a known fact that the majority of network marketers only recruit two people into their business. Now, of course, if you so desire to make a list, then yes by all means do so, but only call upon these people to let them know that you have an outstanding product that is beneficial to their well being, not to pitch them your business opportunity. This is a flawed strategy that is taught to all newbies in this industry and it only makes you feel inadequate. When you’re relying on your family and friends to join your business this is what is called the luck of the draw.

Recruit from within the industry. Call upon other network marketers. They already exhibit a desire to do what you are doing. Network Marketers have the intentions to be financially free. To become independent of their full-time jobs, knowing full well what lies before them doesn’t bring complete satisfaction for the family. Every sane network marketer at the very beginning wishes to live a lifestyle of fun and excitement. All the perks this multilevel marketing industry brings to the table is obtainable if you have the desire, are teachable, and have the willingness to do what is required.

The ten factors that equals surefire success in your mlm business is possible for any network marketer who chooses to apply these principles. No questions about it, just ask any heavy hitter in any mlm company and you’ll discover he/she has few family members or old time friends in his down-line.

The odds are in your favor when you recruit within the industry. Whether or not as a representative/ distributor of an mlm company if you’re failing or having success doesn’t matter or where you are within your mlm pay structure is irrelevant. What does matter, if you intend to stay with a mlm business and expect success you must learn where to find, what to say, how to follow up, and when to recruit network marketers.

Warm market candidates…sponsor them as they approach you. Opportunity seekers… should be called upon when they opt-in to your personalized capture pages or come in from other lead generation sources you create.

Fourth Factor: Setup And Implement A Ninety Day Blitz. For those of you who do not know what this means, it’s a two to three hour calling session five or six days a week. This is where you reach your target market. By purchasing a genealogy report from a lead list company you now have in front of you a list of network marketers from every state in the union. At the beginning of this calling session you have a prepared script that you pitch to your caller. As you reach this targeted caller some will say yes to taking a look at your opportunity. As the saying goes… some will, some won’t, so what. Proceed until you reach that time frame you have scheduled. When you institute three consecutive ninety day blitz’s you’ll advance and sustain personal and group momentum. Correctly applied you’ll earn a nice income which allows you to become that successful network marketer you always wanted to be.

Fifth Factor: Become An Effective Leader To Your Down-Line. Develop leadership attributes. Naturally this doesn’t come automatically. It won’t happen at the snap-of your fingers and you aren’t born with it. So, you must develop the skills to become a leader. Reading and studying the habits of other true leaders is the best advice that was given to me. As you begin to grow in your business, building a down-line your psychological perceptions of yourself and your team begins to take on a whole new meaning. Remember, you’re not in charge of anyone. You’re not a manager or a boss. Therefore, you can’t demand any specific duty from your down-line. Matter of fact you have no leverage over anyone in your down-line. You either lead by example or you will fail. No one will stay in your group if don’t show leadership development qualities.

Sixth Factor: Speak Well And Communicate Effectively Is An Absolute Necessity. In order for you to gain respect from others this characteristic is a plus. You must speak fluently over the telephone. It’s simply a must that the person on the other end clearly understands what you are saying. You definitely don’t want him to ask you to repeat what you are pitching. Either you speak up and talk with a normal tone of voice in distinct plain English so that every word is comprehended or you’ll lose. Remember there’s always room for self-improvement.

Seventh Factor: You And Your Down-Line Must Produce Lots Of Sales Volume On A Consistent Basis. Sharing information does not create sales volume. Building a big down-line where the distributors purchase products and educates his/her down-line on how this business operates to produce sales volume awards you with a big commission check. This is what it’s all about. Moving (retailing) the company’s products by signing up distributors who on a monthly basis consume the products and sell the product to retail consumers is the sole purpose of the distributor in a multilevel marketing business. How simple is that? SALES…is the name of the game whether you agree with this or not!

Eighth Factor: Become One Hundred Percent Self-Motivated. This is the most important trait of all. You obviously are an exciting person who gets things done or you learn to become a vivacious go-getter. What personality trait you lean toward the most is irrelevant. You must possess the character of self-determined, self-responsible, and self-functional abilities. To be a B-type (leveraging the motivated efforts of others) business owner that desires to earn a six figure income these attributes will reward you a significant edge over your competition. Get excited…make plans…execute…adjust and repeat this process. Never give up!

Ninth Factor: Your Sales And Marketing Tools Must Be Effective. The promotional sales brochures that the majority of mlm companies provide are ineffective. The replicated website that the company provides for a monthly fee is ineffective. Neither of these advertisements persuade the prospect to join you or purchase your product. That’s why it’s left up to you, the distributor, to learn and create your own personal sales and marketing tools. When you combine your material with your mlm company’s you have a much better chance in convincing your prospect to join you and your business.

As a self-functional network marketer you create, design and implement your own voice mail presentation, live conference calls, email sales letters, email campaigns, fax sales letters and your direct mail sales letters. AND…they all must be persuasive, chalked full of benefits, not information. They each must work synergistically. If they do not state the benefits then you will fail. Remember the greatest salesman in the world, Dale Carnegie said, “W.I.I.F.M. – What’s In It For Me”? You must always convey to the prospect the benefits of joining you and organization. To spew out information about you and your company’s generalities will never impress anyone. So spell it out, communicate how, what, when and why it’s in the prospects best interest to sign up with you right now. And do it with a sense of urgency.

Tenth and Final Factor: Be Honest With Yourself. At the end of the day as a part-time or full-time network marketer you must ask yourself, were you productive this day? You got in this industry to become a home business owner to make a difference for you and possibly your family, then why are you sitting on your duff? Too many network marketers lie to themselves. They don’t develop good work ethics. One only has to look in the mirror. Network marketing exposes our true nature. As each day passes our hopes, desires, and dreams fade away because doing nothing is so easy. We’re accountable to no one but ourselves and the mirror of truth doesn’t lie. It only reveals our true self.

Furthermore, to add to this disheartening fact, too many people end up in this industry unaware of the responsibility they place on themselves, only to become hurt and disappointed. In order to achieve the ranks of a top mlm producer you must develop the skills of a dynamic leader.

Conclusion: During the New Year l hope you make the wise decision to act upon these ten principles. Choose to sort through your daily routine and apply a few hours each day. If you are working a full-time job then, make sure it’s a productive evening by allocating one or two hours each day to your mlm business. Get rid of all the negative habits and replace them with a positive work habits. Put together a plan, implement a work schedule. Apply these techniques taught here in this article and in a short while you’ll be able to live that fabulous lifestyle you’ve always dreamed possible. To apply the right strategies and tactics makes a tremendous difference in how one builds his mlm business. Applying these ten factors to guaranteed success in your mlm business for certain is nothing short of the truth.

I can’t take credit for these ten factors, I can only vouch that this is a strategy I use to building my mlm business. Tracy Biller is the best network marketing trainer out there. His nine compact discs set is what I consider to be the best training in the industry. I urge you to get started right now. Lift yourself up out of normality and go to this website listed below and purchase this training so you can grow to be the network marketer you were meant to be. The industry’s #1 mlm training program for down-line duplication and growth is available at

http://www.ultimatesuccesscds.com/cmd.asp?af=1000273

Eddie Lutz
Webberville, Texas 78653
Phone (512) 923-6381